OOFOS
Optimizing The OO Into A Outstanding Commerce Experience
Optimizing the OOFOS user experience by utilizing strategic insights to implement engaging visual design solutions.
Live Site oofos.com
Designed at The Stable, Part of Accenture Song
Project Overview – Retainer
OOFOS is a footwear brand that makes athletic footwear with OOFOAM technology, which absorbs 37% more impact than EVA foam, the material found in most athletic shoes. Active recovery footwear supports people on their feet all day to recover faster and reduce stress on the rest of the body. Our engagement with OOFOS is through a retainer model, where our team offers strategically designed and developed incremental changes and improvements to the user experience and visual design of the site.
Services
UI Design
UX Design
Strategy
Development
Team
UX/UI Design — TJ Hari
Strategy — Victoria Colson
Development – Marina Starostenko
Project Management – Brayden Tickell