RedBull
Recharging The RedBull Digital Storefront For The Next Lap
Optimizing the RedBull US digital storefront to look, feel, and function seamlessly together with the global store.
Live Site redbullshopus.com
Designed at The Stable, Part of Accenture Song
Project Overview – Retainer
For numerous years, our agency has been partners with RedBull for as we continue to evolve their brand in the commerce space. Collaborating with the global Red Bull team to ensure visual design and user experience functionality are consistent across both sites. We continue to explore design solutions and make incremental changes to the Red Bull US site throughout our ongoing retainer.
Services
UI Design
UX Design
Strategy
Team
UX/UI Design — TJ Hari
UX Design – Melanie Helgerson
Strategy — Kristen Stanise
Developer — Marina Starostenko
Project Manager — Brayden Tickell
Collection Page Redesign
Navigation Optimizations
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New Arrivals
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Shop Teams / Events
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Apparel
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Accessories
